Privacy Policy — Fjord Tents ApS

1. Controller

Fjord Tents ApS, Marselis Boulevard 48, 8000 Aarhus C, Denmark. CVR: 34561289. Email: [email protected]. Tel: +45 86 23 45 67.

2. Data We Collect

We collect only the personal data necessary to provide our services and to comply with legal obligations:

Identity data: first name, last name, company name.
Contact data: email address, phone number, postal address.
Technical data: IP address, browser type, device information, page visit timestamps (via analytics cookies, if consented).
Communications data: the content of your enquiry form submissions and email correspondence with us.
Order data: product specifications, delivery address, payment records.

3. Legal Basis for Processing

Contract performance (GDPR Art. 6(1)(b)): Processing your order, communicating about delivery and providing warranty services.
Legitimate interests (GDPR Art. 6(1)(f)): Responding to your enquiries, improving our website, detecting fraud.
Consent (GDPR Art. 6(1)(a)): Analytics and marketing cookies (you may withdraw consent at any time).
Legal obligation (GDPR Art. 6(1)(c)): Retaining accounting records under the Danish Bookkeeping Act (Bogføringsloven).

4. How We Use Your Data

Responding to enquiries and providing quotations.
Processing and fulfilling orders.
Sending order updates and delivery notifications.
Maintaining our accounts (5-year retention required by Danish law).
Improving our website and services (analytics, with consent).

5. Data Sharing

We do not sell your personal data. We share data only with:

Shipping carriers (DHL, DPD): name, address and phone for delivery.
Payment processors: when payment by card is made.
IT service providers: hosting and email services under data processing agreements.
Authorities: where legally required (e.g. SKAT — Danish Tax Authority).

All processors are bound by data processing agreements compliant with GDPR Chapter IV.

6. International Transfers

Where personal data is transferred outside the European Economic Area, we rely on EU Standard Contractual Clauses (SCCs) or adequacy decisions issued by the European Commission.

7. Data Retention

Enquiry data (no order placed): 2 years.
Customer and order records: 5 years (Danish Bookkeeping Act requirement).
Analytics data: as set by cookie lifetime; see our Cookie Policy.

8. Your Rights

Under GDPR you have the right to:

Access — obtain a copy of the data we hold about you.
Rectification — correct inaccurate data.
Erasure ("right to be forgotten") — request deletion of your data, subject to legal retention obligations.
Restriction — request that we limit how we use your data.
Portability — receive your data in a machine-readable format.
Objection — object to processing based on legitimate interests.
Withdraw consent — at any time for consent-based processing (e.g. analytics cookies).

To exercise these rights, contact us at [email protected]. We will respond within 30 days.

9. Complaints

If you believe we have handled your data incorrectly, you have the right to lodge a complaint with the Danish Data Protection Authority (Datatilsynet): www.datatilsynet.dk, Carl Jacobsens Vej 35, 2500 Valby. Phone: +45 33 19 32 00.

10. Security

We implement appropriate technical and organisational measures to protect your personal data against accidental or unlawful loss, destruction, alteration, disclosure or access. This includes TLS encryption, access controls and staff training.

11. Changes to This Policy

We may update this Privacy Policy to reflect changes in our practices or legal requirements. The "last updated" date at the top of this page reflects when the most recent changes were made. We encourage you to review this policy periodically.

12. Contact

For any privacy-related questions: [email protected]
Fjord Tents ApS, Marselis Boulevard 48, 8000 Aarhus C, Denmark.